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8 publicaties gevonden

  • global action for public health

    Physical inactivity is the fourth leading cause of death worldwide. We summarise present global efforts to counteract this problem and point the way forward to address the pandemic of physical…

    Artikel in wetenschappelijk tijdschrift
  • a mass media campaign targeting parents of inactive children; knowledge, saliency, and trialing behaviours

    In late 2007, Canada’s ParticipACTION national physical activity mass media campaign was re-launched, with an initial campaign targeting parents of elementary school-aged children. The campaign informed them about the risks…

    Artikel in wetenschappelijk tijdschrift
  • baseline assessment of the 'new ParticipACTION', a quantitative survey of Canadian organizational awareness and capacity

    ParticipACTION is a Canadian physical activity (PA) communications and social marketing organization that was relaunched in 2007 after a six-year hiatus. This study assesses the baseline awareness and capacity of…

    Artikel in wetenschappelijk tijdschrift
  • awareness of the participACTION campaign among Canadian adults, examining the knowledge gap hypothesis and a hierarchy-of-effects model

    ParticipACTION was a pervasive communication campaign that promoted physical activity in the Canadian population for three decades. According to McGuire’s hierarchy-of-effects model (HOEM), this campaign should influence physical activity through…

    Artikel in wetenschappelijk tijdschrift
  • overview and introduction of baseline research on the 'new' ParticipACTION

    This paper provides a brief overview of the Canadian physical activity communications and social marketing organization “ParticipACTION”; introduces the “new” ParticipACTION; describes the research process leading to the collection of…

    Artikel in wetenschappelijk tijdschrift
  • has their release had an impact?

    The purpose of this paper is to examine the reach of different versions of Canada’s physical activity guide (CPAG) and their impacts, including immediate effects (awareness, knowledge, beliefs, future intention…

    Artikel in wetenschappelijk tijdschrift
  • facts and future

    This article summarizes the main findings from the papers included in this journal supplement. It consolidates the evidence currently available to inform and advance the development of physical activity guidelines…

    Artikel in wetenschappelijk tijdschrift